Real estate investing insights, guides and secrets by Kiavi

5 Thriving Cities in Georgia for Lucrative Returns

Written by Deanna Lubin | June 21

Step into the captivating world of Georgia's real estate landscape, where opportunities abound and investments flourish for investors looking to maximize their ROI. From the vibrant pulse of Atlanta to the alluring suburbs of Brookhaven, Sandy Springs, Winder, and Norcross, these top investment markets beckon with the promise of success and exhilarating returns.

Overview of the current Georgia real estate market:

Welcome to a dynamic housing market in Georgia, where house prices soar, and inventory remains scarce. In May 2023, the median home price reached $375,300, reflecting a 0.9% increase from the previous year, according to Redfin data[1]. While home sales dipped by 4.1%, the median rent skyrocketed by 22.7%, outpacing home value appreciation[2]. With such a tight inventory, landlords have the upper hand, making long-term rentals an enticing prospect for savvy investors.

Atlanta: A thriving melting pot of opportunities

Get ready to immerse yourself in the vibrant heart of Georgia—Atlanta! This dynamic city offers a captivating blend of opportunities for real estate investors seeking to make their mark in one of the fastest-growing markets in the country.

Step into Atlanta, and you'll be greeted by an extraordinary food scene that tantalizes the taste buds with a fusion of flavors from around the world. From soulful Southern cuisine to innovative culinary creations, Atlanta's dining landscape is a true gastronomic adventure.

Economic landscape

Atlanta is more than just a food lover's paradise. It boasts a robust and diverse economy that serves as a magnet for businesses and professionals alike. Major corporations such as Coca-Cola, Delta Air Lines, Home Depot, UPS, and Chick-fil-A have chosen Atlanta as their headquarters, fueling a thriving job market that experienced a remarkable 2.9% growth over the past year[3].

Looking to the future, Atlanta's job market is projected to continue its upward trajectory, with a staggering 46.8% growth forecasted over the next decade[4]. This promising employment landscape makes Atlanta a magnet for ambitious individuals seeking career advancement and financial prosperity.

Population growth

According to World Population Review, Atlanta has a population of 490,270, the largest city in Georgia and the 39th largest in the United States[5]. Despite a slight decline in recent years, Atlanta's enduring charm continues to attract residents and investors alike. The city's vibrant neighborhoods, rich cultural heritage, and a captivating blend of modern and historic architecture create an irresistible allure.

Real estate market

When it comes to real estate investment, Atlanta offers a diverse range of opportunities. In May 2023, home prices in Atlanta saw a modest decline of 3.2% compared to the previous year, with a median price of $441,000[6]. This market adjustment presents an opportune moment for savvy investors to enter the Atlanta real estate scene and capitalize on the potential for future appreciation.

For those considering rental properties, Atlanta's rental market presents promising prospects. With a median rental price of $1,941 in January 2023, representing a 4.3% increase year-over-year, the demand for quality rentals remains strong[7]. As Atlanta's population continues to grow and the job market thrives, the need for rental properties is poised to sustain its upward trajectory.

Brookhaven: A suburban gem of endless possibilities

Nestled in the northeast suburbs of Atlanta, Brookhaven beckons with its unique blend of urban convenience and small-town charm. As the largest city in DeKalb County, Brookhaven offers a thriving community with abundant opportunities for real estate investors.

Economic landscape

Brookhaven boasts an enviable location that appeals to young professionals and students alike. It is home to the NBA's Atlanta Hawks training facility and Georgia State University, adding a vibrant energy to the city. But it's not just about sports and education—Brookhaven also offers a variety of recreational spaces, including Heritage Park, Skyland Park, and Brookhaven Beach, where residents can relax and unwind.

The city's favorable job market reflects its growth potential, with a 2.9% increase over the past year and a projected job growth rate of 47.4% over the next decade[8]. This remarkable growth outpaces the national average and positions Brookhaven as an attractive destination for individuals seeking career advancement and stability.

Population growth

With a 2023 population of 54,902, Brookhaven stands as a vibrant and thriving community. Its population growth rate of 0.32% annually reflects the city's enduring appeal and the confidence residents have in its potential for future development[9].

Real estate market

Brookhaven's real estate market presents an exciting landscape for investors. In May 2023, home prices in Brookhaven experienced a positive uptick, rising by 1.6% compared to the previous year, with a median price of $665,000[10]. The market's resilience and the city's desirability make Brookhaven an enticing prospect for those looking to capitalize on potential appreciation.

For investors considering rental properties, Brookhaven's market dynamics offer promising returns. With a median rental price of $1,941 in January 2023, reflecting a 4.3% year-over-year increase, the demand for rentals remains strong[11]. In fact, 46% of the households in Brookhaven, GA are renter-occupied[12]. The rental market is poised to flourish as the city's population continues to grow, driven by job opportunities and a thriving economy.

Norcross: Where community and affordability unite

Welcome to Norcross, a city that beautifully combines small-town charm with the convenience of urban living. With its affordable housing options, diverse community, and proximity to Atlanta, Norcross presents an irresistible opportunity for real estate investors seeking a promising market.

Economic landscape

Norcross is more than just its charming streets and welcoming atmosphere. It is a city with a thriving economy and exciting job growth prospects. Over the past year, the job market in Norcross experienced a remarkable 2.9% growth rate, surpassing the national average[13]. This surge in employment opportunities reflects the city's commitment to fostering economic development and providing a stable foundation for businesses and professionals.

Looking ahead, Norcross holds even more promise. The forecasted job growth rate for the next decade stands at an impressive 46.7%, far exceeding the national average[14]. This means that investors who venture into the Norcross real estate market can expect to tap into a thriving economy, abundant job opportunities, and a community on the rise.

By investing in Norcross, you become part of a city that is actively transforming and expanding its economic landscape. From local businesses to major companies, Norcross provides a supportive environment that encourages growth, innovation, and success.

Population growth

With a population of 17,821, Norcross creates a close-knit community where neighbors become friends and support one another[15]. The city's annual growth rate of 0.51% showcases its enduring appeal and the confidence residents have in its potential for further development[16].

Real estate market

In May 2023, Norcross's real estate market reflected a slight decline in home prices, down 3.5% compared to the previous year, with a median price of $387,000[17]. This adjustment presents an opportune moment for savvy investors to enter the Norcross real estate scene and capitalize on the potential for future appreciation.

For investors considering rental properties, Norcross offers a steady demand for quality rentals. With a population seeking affordable housing options, the rental market remains robust. Sperling’s data shows that Norcross's median rental price in January 2023 was $1,941, representing a 4.3% increase year-over-year[18]. As the city continues to grow and attract more residents, the need for rental properties is expected to persist, presenting favorable opportunities for investors.

Sandy Springs: Where suburban bliss meets city excitement

Nestled in the heart of Metro Atlanta, Sandy Springs combines the tranquility of suburban living with the excitement of urban amenities. Sandy Springs' appeal lies in its perfect balance—a low crime rate combined with proximity to downtown Atlanta make it an ideal place to live. Residents can enjoy the serene ambiance of suburban neighborhoods while having convenient access to a myriad of dining, shopping, and entertainment options.

Economic landscape

As you explore the streets of Sandy Springs, you'll discover a dynamic economy that fuels opportunities for both residents and real estate investors. The job market in Sandy Springs experienced a remarkable 2.9% growth over the past year, surpassing the national average[19]. Looking ahead, the city's job growth rate for the next decade is projected to reach an impressive 45.2%, showcasing a promising landscape of employment prospects[20].

Population growth

Boasting a population of 105,223, Sandy Springs stands as the 6th largest city in Georgia, where residents come together to create a close-knit community[21]. The city is continually evolving, with a growth rate of -0.92% annually[22]. Despite this slight decline, the city's enduring allure remains intact, drawing individuals who appreciate the charm of a flourishing community.

Real estate market

In May 2023, the real estate market in Sandy Springs reflected a positive trend, with home prices up 5.2% compared to the previous year, reaching a median price of $650,000[23]. This upward trajectory presents an exciting opportunity for real estate investors seeking to capitalize on the city's growth potential.

For those considering rental properties, Sandy Springs presents a vibrant market. With a demand for quality housing, the rental sector remains robust. In fact, renters take up 50% of Sandy Springs real estate[24]. Investors can take advantage of this demand by providing attractive rental options to residents who seek the convenience and amenities that Sandy Springs has to offer.

Winder: Unveiling hidden potential in a quaint setting

Located in the northwestern part of Georgia, Winder is a well-kept secret that effortlessly combines the comforts of suburban life with the quaintness of a small-town ambiance. As you explore the picturesque streets of Winder, you'll be able to enjoy the peacefulness of suburban living while still having access to thrilling urban conveniences. This lovely city has low crime, friendly neighborhoods, and a close-knit community. These qualities make it an ideal place to live and call home.

Economic landscape

Winder's economic landscape is brimming with potential, offering opportunities for both residents and real estate investors. The job market in Winder witnessed a remarkable 2.9% growth over the past year, surpassing the national average[25]. The city's job growth rate for the next decade is projected to reach an impressive 49.3%, creating a promising landscape of employment prospects[26].

Population growth

With a population of just over 15,000, Winder embraces a close-knit community spirit, fostering a sense of belonging and togetherness[27]. The city's population has seen a steady increase of 9.47% since the most recent census[28], highlighting the allure of Winder as a place where individuals can enjoy a comfortable and fulfilling lifestyle.

Real estate market

Real estate in Winder presents an exciting opportunity for investors seeking to capitalize on the city's growth potential. In May 2023, home prices in Winder remained stable, with a minimal change of 0.01% compared to the previous year, resulting in a median price of $335,000[29]. This stability offers investors a chance to enter the market at an opportune moment and potentially secure solid returns on their investments.

Final thoughts

Georgia's real estate market offers a wealth of opportunities for investors seeking to capitalize on its growth and potential. From the dynamic energy of Atlanta to the small-town charm of Brookhaven, the suburban oasis of Sandy Springs, the tranquil haven of Winder, and the affordable living in Norcross, each city showcases unique attributes that make it an appealing destination for real estate investment.

As you navigate the exciting landscape of Georgia's real estate market, having a reliable lending partner is essential. Kiavi is here to support your journey, offering tailored financing solutions and expertise to help you make the most informed decisions. Whether you're an experienced investor or just starting out, our dedicated team is committed to providing the resources and guidance you need to succeed.

Unlock the potential of Georgia's real estate market with Kiavi by your side. Contact us today, and let us be your trusted partner in achieving your investment goals. Together, we can pave the way for a prosperous future in Georgia's thriving real estate sector.

 

Sources:
1 Redfin. "Georgia Housing Market," n.d.
2 FortuneBuilders. "Georgia Real Estate Market Trends & Analysis," n.d.
3,4 Sperling's Best Places, "Economy in Atlanta, Georgia," n.d.
5 World Population Review, "Atlanta, Georgia Population 2023," n.d.
6 Redfin. "Atlanta Housing Market", n.d.
7 Maurie Backman. "Atlanta Housing Market Forecast," U.S. News. March 14, 2023
8 Sperling's Best Places, "Economy in Brookhaven, Georgia," n.d.
9 World Population Review, "Brookhaven, Georgia Population 2023," n.d.
10 Redfin. "Brookhaven Housing Market", n.d.
11, 12 RentCafe. "Brookhaven, GA Rental Market Trends," n.d.
13, 14 Sperling's Best Places, "Economy in Norcross, Georgia," n.d.
15, 16 World Population Review, "Norcross, Georgia Population 2023," n.d.
17 Redfin. "Norcross Housing Market", n.d.
18 Sperling's Best Places, "Economy in Norcross, Georgia," n.d.
19, 20 Sperling's Best Places, "Economy in Sandy Springs, Georgia," n.d.
21, 22 World Population Review, "Sandy Springs, Georgia Population 2023," n.d.
23 Redfin. "Sandy Springs Housing Market", n.d.
24 Point2 Homes. "Sandy Springs, Georgia Rental Market Trends," n.d.
25, 26 Sperling's Best Places, "Economy in Winder, Georgia," n.d.
27, 28 World Population Review, "Winder, Georgia Population 2023," n.d.
29 Redfin. "Winder Housing Market", n.d.